The team behind your story
We're a team of writers, strategists, and storytellers who believe great communications aren't about spin, they're about truth, clearly told.
When we partner with you, we listen first. Then we get to work excavating your story, sharpening your message, and building the strategy to make it land. We bring thoughtfulness, creativity, and clear-headed counsel to every engagement, and we never stop until the work reflects who you actually are and where you're headed.
We're not just your agency. We're your partner — there with you through every challenge and every win.
We divide your sorrows and multiply your joys.
Meet the team
-

Lauren Kwedar Cockerell
President
-

D'Arla Tyler
Director of PR & Client Services
-

Jessica Pickard
Director of Operations
-

Callie Ward
Director of Digital Marketing
-

Elizabeth Menes
Director of Story
-

Susan Pettit
PR Specialist
-

Peyton Sides
The Impatient Entrepreneur Podcast Producer
What guides our work
-
Every recommendation, every pitch, every piece of content starts with strategy. We don't execute until we understand where you're going and why it matters.
-
We show up ready to work and ready to listen. Your success is our success — full stop. We never stop learning, never stop pushing, and never forget who we're here to serve.
-
We ask better questions than most because the best stories live in the details others overlook. Curiosity isn't a personality trait for us. It's a professional standard.
-
Working with us should feel like a relief, not another obligation. We're responsive, organized, and proactive so you can focus on running your business.
-
No surprises. No excuses. We do what we say we'll do, when we said we'd do it. Trust is built in the follow-through.